Easy Tips On How To Increase your SEO Rankings in 2020/2021, N0: 1 & 5 Will Shock You
What comes to mind when you see the term “SEO”? Where do you focus all your energy when trying to improve your website’s SEO ranking?
Most people spend a large part of their time on “keywords” and not much else.
However, if you’ve worked diligently on keyword optimization but still aren’t getting the results you want, there may be other factors that affect SEO ranking.
If you are relying on people to find you through a Google search, search engine optimization (SEO) should be at the top of your priority list.
You will not be able to generate leads for your business if no one finds you.
Did you know that 93% of Internet experiences start with a search engine?
What happens after someone searches?
The best result on Google has a 33% chance of being clicked.
This means that if you are not number one on the page, you have missed a third of the potential traffic.
What’s even more amazing is that 75% of users won’t even click on the second page of the search results.
The reason why other websites rank higher than you on Google is that they make a conscious effort to improve their SEO.
Fortunately, it is not too late to start.
There are certain things you can do to increase your chances of getting higher rankings on Google searches.
I have identified the easy tips on how to increase your SEO Ranking in 2020/2021. Here they are.
Useful, high-quality and relevant content
“Wait time” is the time that visitors spend on your website and it can affect SEO ranking.
When you provide useful content, visitors tend to stay on your website longer to consume the information and therefore increase the length of stay.
Based on this search, content between 2,000 and 2,500 words seems to rank first among the search engine results.
While word count doesn’t rule the SEO world – no one will read your stuff if it’s not useful to them – longer content gives you the ability to provide more value, include more keywords, d ‘Incorporate more outgoing links and, of course, get people to spend more time reading to increase stay time.
Another reason to create very useful content is that when visitors bookmark your content on Chrome, it improves your website’s SEO ranking.
Improve the loading speed of your pages
The loading time of your page is important for several reasons.
First of all, if your loading speed is too slow, Google will recognize it and it will hurt your ranking.
But a slow website will also have an impact on how visitors to your website interact with your pages.
As a result, these negative interactions will also affect your ranking.
How slow is your pages
Research shows that 40% of visitors will abandon websites if the page takes more than 3 seconds to load.
What is even more shocking is that 80% of these visitors will not return to this site.
This is terrible for your SEO ranking because it ultimately kills traffic to your site.
But on the other hand, if your page loads quickly, people will keep coming back.
Google’s algorithm will recognize your website’s popularity and adjust your search ranking accordingly.
It is therefore extremely important to optimize both your page speed and the server response time.
If you want to test the speed of your website, online services such as Pingdom are available for free.
This will allow you to test your website from different places around the world.
If you find that your site is running slowly, you can check the theme and plugins for your website.
If your slow server is the culprit, check out my list of the best web hosting providers and transfer it to a new host!
Produce high quality content
How often do you update your website?
If you haven’t touched it since the day you built it, you probably don’t have a good SEO ranking yet.
To generate more traffic to your website and increase its popularity, you need to give visitors a reason to return regularly.
Your content must be of high quality, recent and relevant.
Another factor that influences your SEO ranking is what is known as dwell time.
It refers to the time people spend on your website per visit.
If your site contains recent, exciting or newsworthy information, it will keep visitors on your page longer and improve your stay time.
Websites that provide highly informative content generally have long dwell times.
Save your content ideas in one place in any document application you use.
Here is something else to consider.
Google Chrome controls nearly 45% of the market share of Internet browsers, making it the most popular browser in the world.
This number will continue to increase as Chrome was also the most downloaded browser of 2018:
When users bookmark your website from a Google Chrome browser, it can help your SEO ranking.
High quality and relevant content will increase the chances that your website will be bookmarked by visitors.
Even if you have a well-educated audience, they probably don’t want to decrypt a doctoral thesis every time they visit your website and read your content. You don’t want them to stop reading your content and click on it because it’s too hard to digest.
Making your content easy to read and understand helps make it useful to your readers. Some experts also believe that Google takes readability into account when ranking web pages.
You can use various tools to test the readability of your content, including:
The readability test tool
Readability statistics in MS Word
Optimize your images
Images and other images are ideal for your website.
But you need to make sure they are optimized properly if you want these images to improve your SEO ranking.
I am referring to factors such as the format and size of the file.
Huge images can slow down the loading time of your page, which, as I said, affects your ranking.
Resize or compress your images to optimize them.
You can also use your images to squeeze in keywords by naming them accordingly.
For example, suppose you have a website that sells toiletries or other bath products.
Instead of naming an image something like “shampoo1”, you could call it “best shampoo for long hair”.
You can also strategically use keywords in your image title as well as caption or description.
Break down your content with header tags
Headers are another way to improve the user experience on your website.
They break down the content and make it easier to read or browse.
In addition, the headers make everything more attractive, which is always beneficial.
If your website is just a wall of text, that will discourage people from spending a lot of time on it.
As a result, your SEO ranking will suffer.
If you are running your site on WordPress, you can easily change the header tags.
I use header tags for all of my websites and blog posts.
If you are not using this tool, I strongly recommend that you get started as soon as possible.
Use outbound links